Best UK beauty brands of 2024, featuring innovative skincare, makeup, and haircare products for all your beauty needs. Explore top-rated, sustainable option.
Introduction
The UK beauty scene in 2024 is thriving with innovative brands offering high-quality, sustainable products for every skin type and beauty preference. From luxurious skincare lines to bold makeup collections, British beauty brands are pushing the boundaries of creativity, inclusivity, and eco-consciousness. Whether you’re seeking cutting-edge skincare solutions, trendsetting cosmetics, or haircare that delivers results, the UK is home to some of the most exciting and forward-thinking beauty brands. In this guide, we’ll explore the top UK beauty brands making waves this year and why they deserve a spot in your beauty routine.
Why Choose UK Beauty Brands?
British beauty brands have a lot going for them:
- Sustainability: Most brands emphasize eco-friendly packaging and production.
- Quality Ingredients: Many UK brands source high-quality, natural ingredients.
- Innovation: Brands here are quick to adopt and set trends, like waterless products, minimalist skincare, and refillable packaging.
- Inclusivity: Inclusive shades, skin types, and gender-neutral products are more widely available.
Best UK Beauty Brands
The UK has long been home to a vibrant beauty scene, with its rich history of skincare, cosmetics, and hair care. Over the years, British beauty brands have garnered international acclaim for their innovation, sustainability, and commitment to creating high-quality products. As 2024 unfolds, there are several standout UK beauty brands that continue to define trends and set new standards in the industry. This article will delve into five of the best UK beauty brands in 2024, exploring their must-try products, standout qualities, and the pros and cons of their offerings.
1. Charlotte Tilbury
Introduction
Charlotte Tilbury is one of the most iconic names in the beauty industry, both in the UK and globally. Founded by makeup artist Charlotte Tilbury in 2013, the brand has quickly become synonymous with luxury and sophistication. Known for its glam-centric aesthetic, the brand focuses on creating products that enhance natural beauty while adding an element of effortless glamour. Charlotte Tilbury products have become staples in the makeup bags of celebrities, influencers, and beauty enthusiasts worldwide.
Must-Try Product: Magic Cream
Charlotte Tilbury’s Magic Cream is a skincare product that has achieved cult status. This rich, hydrating moisturizer is designed to make the skin appear dewy, youthful, and revitalized, providing the perfect base for makeup. The formula is packed with ingredients like peptides, vitamins, and hyaluronic acid, working to smooth the skin and give it a plump, luminous glow.
Why It Stands Out
Magic Cream is not only a moisturizer but a multitasking product that promises to provide instant hydration, firming, and a radiant finish. It’s often touted as a “miracle” cream because of its ability to transform tired, dull skin into a smooth, glowing canvas. Its formulation is suitable for all skin types, making it an accessible luxury product that delivers visible results.
Pros
- Provides intense hydration and radiance.
- Works well as both a skincare product and a makeup primer.
- Suitable for all skin types, including sensitive skin.
- Leaves skin feeling plump, smooth, and rejuvenated.
Cons
- High price point may not be accessible for everyone.
- Contains fragrance, which can be irritating to sensitive skin.
- Can be too heavy for oily skin types in hot climates.
Price
£75 for 50ml
2. Fenty Beauty by Rihanna
Introduction
Fenty Beauty, founded by global music and fashion icon Rihanna in 2017, quickly disrupted the beauty industry with its inclusivity-first approach. The brand is particularly known for its wide shade range, catering to all skin tones and promoting diversity. Fenty Beauty has not only redefined beauty standards but also empowered countless individuals to feel seen and represented in the beauty space.
Must-Try Product: Pro Filt’r Soft Matte Longwear Foundation
The Pro Filt’r Soft Matte Longwear Foundation is arguably the most iconic product in Fenty Beauty’s line. Known for its extensive shade range and lightweight, buildable formula, this foundation is designed to provide a flawless, matte finish that lasts all day. With 50 shades available, Fenty Beauty has set the bar for inclusivity in foundation.
Why It Stands Out
The Pro Filt’r foundation revolutionized the market by offering an extensive range of shades suitable for every undertone. Whether you have pale skin with a pink undertone or deep skin with neutral or warm undertones, there’s a perfect match for you. The foundation’s formula is lightweight, comfortable, and buildable, providing medium to full coverage without feeling heavy.
Pros
- Exceptional shade range (50 shades).
- Long-lasting and sweat-resistant.
- Provides a smooth, matte finish that doesn’t look cakey.
- Suitable for oily and combination skin types.
Cons
- May be too matte for dry skin types.
- Requires a good primer and setting spray to achieve the best results.
- Packaging is simple but might feel cheap compared to high-end brands.
Price
£30 for 32ml
3. Glossier UK
Introduction
Founded in New York by Emily Weiss in 2014, Glossier has since expanded its presence to the UK, where it has become a favorite among beauty lovers for its minimalist, “skin first” philosophy. The brand’s approach to beauty is focused on enhancing natural features with subtle, easy-to-use products. Glossier embraces the idea that beauty doesn’t need to be complicated and encourages self-expression through simplicity.
Must-Try Product: Boy Brow
Glossier’s Boy Brow is a cult favorite and one of the brand’s most beloved products. This brow pomade-gel hybrid is designed to shape, define, and thicken brows without the stiffness of traditional brow gels. Available in various shades, Boy Brow has a unique formula that delivers a natural, fuller brow look without any flaking or clumping.
Why It Stands Out
Boy Brow has gained such a dedicated following because of its ability to create full, yet natural-looking brows. Unlike other brow products that can leave brows feeling crispy or heavy, Boy Brow provides a soft, flexible hold. Its small, precise brush makes it easy to apply, even for beginners, and the product is buildable, so you can customize the intensity.
Pros
- Lightweight, flexible hold for natural-looking brows.
- Easy to use and beginner-friendly.
- Long-lasting formula that doesn’t flake.
- Available in a wide range of shades.
Cons
- Can be too subtle for those looking for bold brow definition.
- May not work as well for very sparse or thin brows.
- Price is a bit high for a relatively small product.
Price
£14 for 3.12g
4. Ren Clean Skincare
Introduction
Ren Clean Skincare has made waves in the UK beauty scene by focusing on clean, sustainable, and cruelty-free skincare products. Founded in 2000, Ren was one of the pioneers of the clean beauty movement. The brand prides itself on using bioactive plant-based ingredients and ensuring that every product is free from synthetic chemicals, parabens, and sulfates. Ren’s mission is to provide effective skincare without compromising the planet’s health.
Must-Try Product: Evercalm Global Protection Day Cream
Ren’s Evercalm Global Protection Day Cream is a favorite for those with sensitive skin. Designed to protect and nourish the skin throughout the day, this lightweight yet nourishing cream calms redness, strengthens the skin barrier, and keeps skin hydrated. The formula contains a blend of antioxidants and fatty acids that help defend against environmental stressors.
Why It Stands Out
Evercalm is known for its gentle, yet highly effective, formula that provides immediate relief to irritated or sensitive skin. It’s perfect for those with redness, eczema, or other skin sensitivities, as it hydrates without causing any irritation. The product’s unique blend of prebiotics also helps balance the skin’s microbiome, enhancing overall skin health.
Pros
- Gentle on sensitive and reactive skin.
- Offers long-lasting hydration without being greasy.
- Protects against environmental aggressors.
- Vegan, cruelty-free, and made from natural ingredients.
Cons
- Higher price point for a day cream.
- Some may find it too light for very dry skin.
- Packaging is simple but may not feel luxurious for the price.
Price
£42 for 50ml
5. The Ordinary
Introduction
The Ordinary, a subsidiary of DECIEM, has taken the beauty industry by storm with its straightforward approach to skincare. Launched in 2016, the brand emphasizes affordability and transparency. The Ordinary’s products are formulated with clinical-grade active ingredients and are known for their simple packaging and no-nonsense marketing. The brand has made a name for itself as a go-to for skincare enthusiasts who want effective products at an accessible price.
Must-Try Product: Niacinamide 10% + Zinc 1%
One of The Ordinary’s best-selling products is the Niacinamide 10% + Zinc 1% serum, which targets blemishes and regulates sebum production. Niacinamide, a form of Vitamin B3, is renowned for its ability to brighten skin, reduce inflammation, and minimize pores. Zinc, an anti-inflammatory, works in synergy to calm the skin and prevent breakouts.
Why It Stands Out
The Ordinary’s Niacinamide serum is incredibly effective at controlling acne and reducing the appearance of pores. Unlike many acne treatments, it doesn’t dry out or irritate the skin. It also plays well with other active ingredients, making it easy to incorporate into a wider skincare routine.
Pros
- Highly effective at controlling acne and minimizing pores.
- Very affordable compared to other high-performance serums.
- Lightweight, fast-absorbing formula.
- Can be easily layered with other skincare products.
Cons
- The high concentration of niacinamide can be irritating for some people.
- Packaging is basic and may not appeal to those looking for luxury.
- Not suitable for sensitive skin types in higher concentrations.
Price
£5.90 for 30ml
Tips for Choosing the Right UK Beauty Products for You
- Understand Your Skin Type: Knowing whether you have oily, dry, combination, or sensitive skin helps in selecting the right products.
- Check Ingredients: Look for natural, non-toxic ingredients, especially if you have sensitive skin or specific concerns like acne or hyperpigmentation.
- Set a Budget: Some UK beauty brands, like The Inkey List, cater to a budget-friendly market, while others offer a more luxury experience.
- Sustainability Preferences: For eco-conscious shoppers, brands like BYBI and REN Clean Skincare provide sustainable options without compromising quality.
FAQs
1. Charlotte Tilbury FAQs
- What makes Charlotte Tilbury makeup so special?
Charlotte Tilbury is all about creating that “flawless glow” look. Her products blend high-performance formulas with luxurious packaging and a touch of glamour, helping you achieve red-carpet-worthy looks effortlessly. - Is Charlotte Tilbury cruelty-free?
Yes, Charlotte Tilbury is cruelty-free. They do not test on animals and are committed to making ethical choices in their product development. - Can Charlotte Tilbury products work for all skin tones?
Absolutely! Charlotte Tilbury has expanded their shade range over the years, and many of their products are designed to work across a variety of skin tones. - How long does Charlotte Tilbury makeup last on the skin?
Charlotte Tilbury makeup is known for its long-lasting formulas. Depending on the product and your skin type, many items can last 8+ hours with a flawless finish. - What are the best Charlotte Tilbury products for beginners?
If you’re new to the brand, try the “Pillow Talk” lipstick, the “Airbrush Flawless Finish” powder, or the “Hollywood Flawless Filter” for a dewy, radiant glow.
2. Fenty Beauty by Rihanna FAQs
- What makes Fenty Beauty different from other brands?
Fenty Beauty revolutionized the beauty world by launching with a massive range of 40+ shades, ensuring that everyone could find their perfect match. It’s all about inclusivity, diversity, and breaking beauty standards. - Are Fenty Beauty products suitable for sensitive skin?
Fenty Beauty is dermatologically tested, and many of their products are formulated to be gentle and suitable for all skin types, including sensitive skin. Always check individual product ingredients for more details. - Does Fenty Beauty offer vegan products?
Yes, Fenty Beauty has a growing range of vegan products. Their website typically highlights which items are vegan-friendly, so you can easily find them. - What’s the best Fenty Beauty foundation for oily skin?
The Pro Filt’r Soft Matte Longwear Foundation is perfect for oily skin, offering a matte finish and long-lasting coverage without clogging pores. - Is Fenty Beauty available in stores in the UK?
Yes, Fenty Beauty is available at Boots and online, with in-store availability growing across the UK.
3. Glossier UK FAQs
- Why is Glossier so popular?
Glossier focuses on enhancing natural beauty with minimalist, easy-to-use products. The brand’s philosophy is about “skin first, makeup second,” offering a dewy, fresh-faced look that many people love. - Is Glossier good for acne-prone skin?
Glossier offers products designed to be gentle on the skin, including formulas for acne-prone skin. Some of their key items like the Priming Moisturizer and Balm Dotcom are non-comedogenic (won’t clog pores). - How does Glossier’s skincare line compare to their makeup?
Glossier’s skincare is just as adored as their makeup. Their Milky Jelly Cleanser and Futuredew serum are customer favorites for promoting healthy, glowing skin. The makeup focuses on enhancing that glow with lightweight formulas. - Does Glossier have a wide range of shades for foundation?
Glossier offers a more limited shade range compared to other brands, but they are continuously working to improve it. The Perfecting Skin Tint comes in 12 shades, which may be fewer but still caters to a wide variety of undertones. - Is Glossier eco-friendly?
Glossier has made strides in sustainability, with more eco-friendly packaging and a commitment to using responsibly sourced ingredients.
4. Ren Clean Skincare FAQs
- What makes Ren Clean Skincare different?
Ren is all about clean beauty—products free from synthetic ingredients, parabens, and harsh chemicals. They focus on using natural, sustainably sourced ingredients, making them perfect for those looking for a more eco-conscious skincare routine. - Is Ren Clean Skincare suitable for sensitive skin?
Yes! Ren’s products are formulated with gentle, skin-loving ingredients, making them great for sensitive skin. They even have a dedicated line for sensitive skin, like their Evercalm range. - What are the best Ren products for glowing skin?
To get glowing skin, try the AHA Ready Steady Glow toner or the Glow Daily Vitamin C Gel Cream. Both work wonders in brightening up your complexion. - Are Ren Clean Skincare products cruelty-free?
Yes, Ren Clean Skincare is cruelty-free and committed to ethical practices. They also have a strong focus on sustainability in both their products and packaging. - Does Ren Clean Skincare use fragrance in their products?
Ren is known for using naturally derived fragrances, but their products are mostly free from synthetic fragrances to reduce irritation, especially for sensitive skin.
5. The Ordinary FAQs
- What is The Ordinary known for?
The Ordinary is best known for offering effective, science-backed skincare at affordable prices. They focus on high-quality, active ingredients like retinol, vitamin C, and hyaluronic acid, making skincare more accessible to everyone. - What are the most popular products from The Ordinary?
Some bestsellers include the Niacinamide 10% + Zinc 1%, Hyaluronic Acid 2% + B5, and the AHA 30% + BHA 2% Peeling Solution, which are all top-rated for their effectiveness. - How do I incorporate The Ordinary into my skincare routine?
Start with a simple routine: cleanse, then apply a serum like the Hyaluronic Acid for hydration or Niacinamide for blemishes. Follow with a moisturizer and sunscreen. - Is The Ordinary suitable for all skin types?
The Ordinary offers products that cater to all skin types, but it’s important to check the specific product ingredients to ensure it suits your skin’s needs, especially if you have sensitive skin. - Are The Ordinary’s products vegan and cruelty-free?
Yes, The Ordinary is both vegan and cruelty-free, aligning with their commitment to offering ethical skincare at affordable prices.
Conclusion
The UK beauty industry continues to thrive in 2024, offering a rich variety of high-quality products from both established brands and innovative newcomers. Whether you’re seeking luxurious skincare, effective hair care, or makeup with a focus on inclusivity and sustainability, these five standout brands represent the best of British beauty. From the eco-conscious formulations of REN Clean Skincare to the timeless elegance of Charlotte Tilbury, the UK remains a hub of creativity and excellence in the beauty world. As consumers become more discerning, these brands show that it is possible to blend performance, luxury, and responsibility, shaping the future of beauty in the UK and beyond.